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Tag: Fractional Leadership

  • Fractional eCommerce Leadership: What It Is and Why Growing Brands Need It

    Fractional eCommerce Leadership: What It Is and Why Growing Brands Need It

    Running eCommerce today demands senior-level expertise across trading, marketing, analytics, and customer experience. Yet not every business is ready — or able — to hire a full time Director or Head of eCommerce. That’s where fractional eCommerce leadership comes in. What Is Fractional eCommerce Leadership? Fractional leadership gives businesses access to senior eCommerce expertise on…